At Ashok & Babali we are committed to safeguarding the privacy of our
customers and users whilst providing the highest possible quality of service.
When you place orders or access your account information, we offer the use of a
secure server. The secure server software (SSL) encrypts all information you
input before it is sent to us. Furthermore, as required by the UK Data Protection
Act 1998, the EU General Data Protection Regulation (2016/679) and the UK
Privacy and Electronic Communications (EC Directive) Regulations 2003 (Data
Protection Legislation), we follow strict security procedures in the storage and
disclosure of information which you have given us, to prevent unauthorised
access. Our security procedures mean that we may occasionally request proof of
identity before we are able to disclose sensitive information to you.
Under the terms of the Data Protection legislation, we are required to explain
how Ashok & Babali collects personal data from you, why we
collect it, how we process it and where we may disclose it to other entities.

The information we may collect from you
We may collect and process the following data about you:
 Information that you provide by filling in forms on the website at
www.ashokandbabali.com
 This includes information provided at the time of registering to use the
website, subscribing to our service, posting material or requesting further
services. We may also ask you for information when you report a problem
with the website
 If you contact us, we may keep a record of that correspondence
 If you telephone us, we may keep recordings of the call for training, fraud
prevention, servicing your account and regulatory consent
 Details of transactions you carry out through the website and of the
fulfilment of your orders
 Details of your visits to the website including, but not limited to, traffic
data, location data, weblogs and other communication data, whether this
is required for our own billing purposes or otherwise and the resources
that you access
 We may also receive your information from another organisation that you
have consented for them to share your data

We also collect data because it is necessary for the pursuit of our legitimate
interests. Our legitimate interests are set out below.
 Improving our service and our products
 Understanding our customers’ wishes and shopping preferences
 Direct Marketing
Privacy Notice UK Website
We may obtain information about your general internet usage by using a cookie
file which is stored on the hard drive of your computer. Cookies and other such
software on our website contain information that is transferred to your
computer’s hard drive. They help us to improve the website and to deliver a
better and more personalised service. This includes, but is not limited to:
 Your IP address
 Your operating system
 Your browser type
 The name of your internet service provider
 The date, time and duration of your visit
 The name and URL of pages you access
The purpose of this is for system administration and to report aggregate
information to our advertisers. This contains statistical data about our users’
browsing actions and patterns and does not identify any individual.
The website may, from time to time, contain links to and from the websites of
our partner networks, advertisers and affiliates. If you follow a link to any of
these websites, please note that these websites have their own privacy policies
and that we do not accept any responsibility or liability for these policies. Please
check these policies before you submit any personal data to these websites.
You may refuse to accept cookies by activating the setting on your browser
which allows you to refuse the setting of cookies. However, if you select this
setting you may be unable to access certain parts of the website. Unless you
have adjusted your browser setting so that it will refuse cookies, our system will
issue cookies when you access the website.
 
How we use your information
Our communications are designed to tell you about the benefits we can offer so
that you have access to our best deals. We use the information we have about
you to tailor the content and try to ensure that the offers are as relevant to you
as possible. Under the Data Protection Legislation, this might qualify as profiling.
If you do not wish us to use your data for this purpose, email us at
sales@ashokandbabali.com

Data sharing
In addition to the information that we share in order to comply with our legal
obligations, we also may share or disclose the information:


 To third parties that process data on our behalf
 To any other party with your prior consent

How long we keep your data for retain customer data for 15 years after the last purchase date.

You have the right to withdraw from or amend the receipt of marketing
communications. If you would like to do this please email sales@ashokandbabali.com

Updated October 2019